Fernão Pó WineryeCommerce

Taking advantage of the digital opportunities to increase sales

Founded in the 1950s, the company grew linked to the region's winemaking tradition

Client

Fernão Pó Winery

Year

2024

Services

Ecommerce
Content Management
Search Engine Optimization
Photography

Key features

Payment Gateway
Bottle Shots
Performance Optimization
Firewall and Anti-Malware

#PeninsuladeSetubal #Wine #Webdesign #Ecommerce

Founded in the 1950s by Aníbal Silva Freitas, Fernão Pó Winery grew up linked to the region’s winemaking tradition. At that time, the village of Fernando Pó was a pilgrimage point for families coming from all over the country in search of the best wines to supply themselves throughout the year.

Fernão Pó Winery old online shop was mixed with the wines of the portfolio causing enormous confusion and lack of confidence in the purchasing process. We were defied to develop a fresh eCommerce that really works and as a profitable sales channel.

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Headlines:

EB Garamond

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Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages.

The new online shop experience continued to build further on Fernão Pó Winery's distinct focus on expressing the unique qualities of the Península de Setúbal wine region.

It’s possible to easily access products by category and purchase them through a simple checkout integrated with a payment gateway with several options available such as MB Way, ATM reference or bank transfer. The client also has access to a client area where can carry out various operations.

We created an online shop with a user experience agile and intuitive both in desktop and mobile. Our work with Fernão Pó Winery resulted in a boost in terms of visitors and the online revenue had a significant increase in wine sales and wine tourism experiences.